Podcast 168 - Inside "messengers": Are attractive people more believable?

How effective are we at separating the 'messenger' from the 'message'? Do we truly listen to what people have to say, or are we overly focused on how they say it and who they are?

Written by Nicola Boyle
Published 22 October 2019
Podcast 168 - Inside "messengers": Are attractive people more believable?

These are the questions up for discussion on this week's Good Practice Podcast, as Nicola Boyle, Ross Garner and Cat MacLeod are joined by Joseph Marks, co-author of Messengers.

In this episode, we discuss:

  • the difference between 'hard' and 'soft' messengers
  • who we trust and why we trust them
  • how gender affects how messages are received

If you'd like to get in touch with us about any of the things we've said on this show, you can tweet @Nicola_BoyleEW@RossGarnerEW@CatGoodPractice and @JoeMarks13.

Messengers, by Stephen Martin and Joseph Marks, is out now: https://www.publicaffairsbooks.com/titles/stephen-martin/messengers/9781541724396/

Details of the 'America in One Room' project are online at: https://helena.org/projects/america-in-one-room 

For more on the menopause, see the British Menopause Society at: https://thebms.org.uk/ 

The Menopause Cafe, covered in The Guardianhttps://www.theguardian.com/society/2018/apr/01/welcome-to-the-menopause-cafe-now-i-know-im-not-alone-im-not-going-mad 

The CIPD's 'Let's talk menopause' resource: https://www.cipd.co.uk/knowledge/culture/well-being/menopause 

A clip of Kirsty Wark discussing the menopause at: https://www.youtube.com/watch?v=VpawvMbqBVw 

For more information on giving blood: https://www.blood.co.uk/why-give-blood/

About the author

Nicola Boyle

Nicola Boyle

Marketing Communications Executive
Nicola has over six years of marketing experience. Her responsibilities include managing social media, podcast and webinar channels, as well content management and event planning. Nicola enjoys identifying and anticipating client needs and delivering the best possible experience to build successful long-standing client relationships.

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